OK I know its advertising and it is simplistically done, but I do love this advert story by Google.
The 3 minute video below is a touching story about the potential positive impact of technology in our lives. (If you don’t understand Hindi, there are subtitles you can follow). I would encourage you to stop and watch it – maybe even keep a hankie nearby:
For me the video raises a number of answers about how technology today can be used as a positive force to bring people together. It also shows the power of initiative to overcome what seem to be insurmountable barriers.
My family on both my mother and father’s side were affected by Partition in 1947 when they had to leave what became Pakistan to move to India. Literally millions of Hindus, Sikhs and Muslims on both sides were killed and millions were uprooted from their homes. On-going tensions between the two nuclear armed nations has led to 3 wars since 1947 as well as frequent periods of tension.
On a personal level, growing up I remember stories told to me about the time from my parents and grandparents. Growing up in London, those stories provided a connection with my roots that I would long to deepen and strengthen, but did not know how.
That is what makes for me this 3 minute video of an elderly Indian man, Baldev recollecting memories of the past with his grand daughter Suman into such a touching story. In particular, her initiative in taking those feelings of helplessness illustrates how we are not necessarily as powerless as we think we are.
The story has certainly been a hit in the subcontinent with over 2 million views to date.
For further thoughts on the positive impact of technology in our lives see Harnessing the Power of Technology Part 1 and Part 2. There is also the opposite experience of children going up across cultures and my own personal story that I talk about in Third Culture Kids and the Search for Home Part 1 and Part 2.
A 15 minute video of my own personal connection with the past and my identity is available here.
For a series of other short videos on the same theme produced by Google you can view then here.
What thoughts and feelings does this video (and the others) raise for you?
It would be great to have your thoughts and reflections!